MAROVA - Qualitative and quantitative analysis of local, regional and global value chains for agribusiness industries for better value addition and employment in Morocco

March 2021
October 2021
Project cost
22 000 €
Role in the project
Value chain analysis expertise




Agriculture Market

Main goals

Technical assistance to the Government to identify promising agricultural sectors to promote consistent Government investment in the national and international market and private actors

Specific objectives

SO1. Identification of sub-sectors (sectors) of the Moroccan agro-business sector on which an in-depth analysis will be carried out later in the study and exchanges with stakeholders from the private sectors, the client and the Government
SO2. "High level" analysis and description of the global value chain of the selected sectors and identification of relevant global stakeholders to meet
SO3. "High level" analysis and description of the value chain at the local level (in Morocco) of the sectors chosen and identification of relevant local actors to meet
SO4. Assistance to the client and the Government with the realization of detailed plans on the constraints, the development opportunities and the strategy for the value chains

Related people

Project officer / Agriculture & Market / France

Pierre Ricau

Holder of a Master Degree in "Agricultural Development and Economic Policies" from the Institute of Development Studies (IEDES), Paris 1 Panthéon Sorbonne University and AgroParisTech. He brings his expertise in agricultural market analysis (especially cashew, sesame, shea, cocoa, hevea, corn, rice and onion), development of agro-food sectors, training engineering and consultancy on public agricultural/agro-industrial policies

See more

Cédric Rabany

Holder of a Master of Science, "Agricultural Engineer and territories development" from the Institut Supérieur d’Agriculture (ISARA Lyon), he brings his expertise in agro-food/agricultural sectors' analysis and development, strengthening of supplychain actors (producers, private/public actors, agro-food industries...), socio-economic analysis of agricultural chains and his great knowledge of companies in these markets

See more